Monday, 14 November 2011

Weekly Plan


Weekly Plan

Week
Date
Topic
Remarks


PART 1 – WHY BECOME AN ENTREPRENEUR?
1
14 Sep
Course Introduction
Why become an Entrepreneur?
The Entrepreneurial Journey
Planning a Business Venture
Harvard Case Study Briefing

Ice Breaking

Class Activity1:
Flying a Jet Plane
Comp. Formation(5) & Reg. Business Card

2
21 Sep
1.0 Entrepreneur & Entrepreneurship
The Entrepreneur / The Founder, Entrepreneurial Process, Myth & Perceptions, Identity
Minicase Review: KLYMIT

Project Briefing:  i-Usahawan
i.  Richest Entrepreneur
ii. Pick a Module ! - Blogspot

Class Activity2:
Brain Profiling

3
28 Sep
2.0 Creativity and Innovation
Invention, Creativity, Innovation
Interview Briefing:
Profile of Usahawan Jaya

Class Activity3:
Product Ideas in Diff Context

4
5 Oct
HARVARD BUSINESS SCHOOL - Case Study 1

UTM MicroCredit – HEP?
HBS Case Title: AirAsia – Flying Low Cost with High Hopes

Briefing:  UTM Micro Credit



PART 2 – HOW TO DEVELOP A GREAT BUSINESS  IDEAS?
5
12 Oct
3.0 Idea Generation and Evaluation
Problems, Opportunities, Solutions
Techniques for Generating Ideas
Blue Ocean Strategy
Mcase Review:Kathryn Kerrigan

Class Activity4: Eureka

BIC: Brainstorming

6
19 Oct
4.0 Feasibility Analysis
Product/ Service, Industry/ Target Market, Organizational, Financial Feasibility Analysis
Minicase Review: Think Gum

BIC: Analysis

7
26 Oct
29 Oct
Deepavali
MIDTERM  CHALLENGE
Historical Melaka Challenge
Pulau Sibu Challenge
Tg Piai Challenge

8
2 Nov
5.0 Entrepreneurial Business Model
Business Model, Revenue Model, Value Proposition
Minicase Review: Amie Street

Analysis & Dev. of BM
i-Usahawan

9
5-9 Nov

Mid-Term Break


10
16 Nov
HARVARD BUSINESS SCHOOL Case Study 2

HBS Case Title: Netflix

MidTerm Challenge Presentation



PART 3 – TRANSFORMING YOUR  IDEA TO REALITY?
11
23 Nov
6.0 Entrepreneurial Strategy
Industry and Competitors Analysis – Porter Competitive Forces and Strategy; Blue Ocean

Minicase Review: BusinessAtoZ

Competitor Analysis of
 i-Usahawan

12
30 Nov
7.0 Business Plan
Reasons for BP, Who Reads the BP, Guideline, Outline of the BP, Presenting the BP
Minicase Review: Group Table

Assignment1: BPlan Dev of
 i-Usahawan

Project Presentation:
i-Usahawan module

13
7 Dec
8.0 Entrepreneurial Finance
Funding Opportunities, Grants, Competition
Bootstrapping, Elevator Pitch
Minicase Review: BLMA Models

Class Activity5:  
Stock Exchange

14
14 Dec
9.0 Entrepreneurial Marketing
4Ps, Social Networks and Entrepreneurs
Minicase Review: Miss Misa

Profile of Usahawan Jaya
Presentation


15
21 Dec
10.0 Business Ethics

Class Activity6:  
X-Y Consortium

BIC: Submission/Presentation
Assignment1: BPlan Submission


16
28 Dec
Technopreneurship Awareness Programme (TAP)
·          Talk by Invited Speaker - IP
·          Funding Opportunities
·          Elevator Pitch Competition
·          Business Idea Competition
·          Product Exhibition
·          Booth
·          Technopreneurship Clinics

AJK:
Marketing
Funding/ Sponsor
Logistics
Protocol

Project / Interview Presentation (alt)

REVISION - Debriefing

17
29 Dec –  2 Jan
Study Week

18
3 – 22 Jan

Final Exam